Master the art of hybrid events with these best practices

Hybrid events are all the rage these days, and it’s no wonder why! With the right planning and execution, they can be truly incredible experiences. Something that will fully immerse your audience in your business, while also increasing brand awareness and delivering impressive ROI. Rumbletalk is crafted to help you master the art of hybrid events. Here are some best practices to follow when planning your next one-of-a-kind event.

Planning hybrid events with RumbleTalk

Organizations should think outside the box when it comes to event planning. This is true especially as budgets continue to shrink and audiences demand more interactive experiences. So, how can marketers master these new trends? Whether your next event will be held in-person or on a live webinar, you’ll want to make sure you are maximizing all opportunities to connect with participants. So, we created a list of things you should keep in mind while planning your next hybrid events.

Keep it casual

Transitioning from face-to-face interaction into remote communication is hard enough for most of us. Making small talk could be good for building connections and developing trust. So, chatting with your audience members before or after an event can help you connect in a more meaningful way. 

Keep the audience engaged with multimedia sharing tools

live chat

Aside from having a speaker at your event, consider incorporating videos and documents before and during your program. With RumbleTalk’s file-sharing tools, you can keep your audience informed by sending multimedia files. For example, sending them tutorial videos, product photos, or a live video of you trying on the product. Furthermore, to get audience members even more involved, ask them to submit questions for you to answer live. 

Select a moderator ahead of time

hybrid events

Look for a moderator who will not only deliver your material but also keep everyone involved and moving forward. The moderator will serve as the admin of your group chat. In the Moderated Chat, he or she has the power to block unwanted users, approve or reject messages before it goes live, mute everyone, and more.

Use polls and Q&A to ask for feedback and suggestions for improvement

chat polls

People who come to your live event will have different opinions on what they liked and disliked. But it’s important to find a balance between listening too much to their opinions and staying focused on your own agenda. Always listen for critical feedback that can help you improve. But don’t let outsiders keep you from executing based on their ideas alone. You know what’s best for your business, so trust your instincts above all else.

Make sure both on-site attendees and remote attendees can “enter” the event early to engage in pre-event socializing

So, you’re hosting hybrid events and you have remote attendees. One way to get remote participants more involved in on-site activities is to give them early access to your meeting agenda (maybe even 24 hours in advance). If they can’t be there for kickoff, at least let them know what will happen so they don’t miss out entirely.

In addition, you can send them digital invites with a QR code that leads to your virtual event. This makes it easier and more accessible to your participants.

hybrid events

Make your virtual and hybrid events more inclusive

When planning an event, start by thinking about who you’re trying to reach. It can be difficult to get people involved if they don’t see themselves reflected in your content or are skeptical that they have something to gain from it. If a key part of your audience is a member of underrepresented groups, make sure their voice is heard at your event.

Send us a message at support@rumbletalk.com and we’d love to give you a demo of how our solution can work wonders for your next hybrid event.

Using InText keywords for better marketing

A chat plugin is a solution for businesses that want to embed a group chat to their websites without having to download anything. Coupled with an InText keywords feature, it transforms into the ultimate marketing platform.

You can easily direct your users to links from external sources, sites, or affiliate content when you use InText keywords. As a result, all messages are scanned for words or phrases that are linked to a URL. You can use this to easily direct users to affiliate content or related topics.

What exactly is the InText keywords function?

This is a technology that recognizes specific messages, texts, or phrases in a group chat and highlights them as keywords.

intext keywords

These keywords are provided by the chat owner. The chat platform’s role is then to search for these keywords in the chat and correctly link them. This is true for all chat rooms.

When you type a keyword, it must be followed by a URL. The URL is also provided by the chat owner. As long as you have keywords assigned to your chat, the keywords with links are recognized instantly.

If you wish to edit the keyword list, there’s no need to disconnect everyone in the conversation. A chat owner can add keywords, which will appear in real-time in the chat.

Without cluttering the chat with URLs, you can now add links or documents connected to the discussion. You can also utilize the tool to respond to inquiries from your audience about your topic.

If you’re a teacher, for example, you can send your students to review materials or informative videos. Another wonderful example is when a customer inquires about your social media accounts while you’re conducting a product launch. You can attach the names of social media pages to them, and they will be instantly redirected to them.

How can I turn on the feature?

online therapy

If you don’t assign keywords, they won’t be highlighted in a chat. You must manually assign them as the chat owner. You’ll need to do the following to accomplish this:

  1. Go to your admin panel first.
  2. Select Keywords from the drop-down menu under Settings.
  3. In your chat, enter the keyword(s) and URL that you want to appear.
  4. Last but not least, save your changes.

A link isn’t just for a single word. They can also utilize the following:

  • a single paragraph,
  • using short phrases, and
  • sentences that are complete.

A keyword can be anything. The number of keywords you can add to a group chat is, however, limited. If you are in a hurry, you can upgrade and add keywords at any time.

intext keywords

When you upgrade, you’ll be able to add keywords to your limit right away. Add more keywords and URLs after that.

Marketing made efficient and easy through InText keywords

Finally, keywords are an excellent way to direct your audience to where you want them to go. Keywords are displayed in a new tab. As a result, they will not be disconnected from the chat. They can then watch the content at their leisure.

The audience can immediately spot them. If a member of the audience is bored, he can simply scroll through the chat and move on to the next message.

Administrators are not the only ones who can use them. These keywords are also searchable by your target audience. It then appears as highlighted text.

In private conversations, the keyword list is also active. As a result, give it a shot right now and see how it affects your website!

More information on how to use them can be found here.

Want to know more about RumbleTalk’s features? Don’t hesitate to connect with us through our support email. We’re more than willing to give you a demo call.

2022 Sneak Peek: Take a look at what we have in store for you next year

We are a few days away from the new year, and as we close the curtains of 2021, let’s take a sneak peek at the improved chat features we have been preparing for you next year. 

RumbleTalk has always designed its chat features with convenience and ease-of-use in mind, both for the owner, and the user. So,  we have been working on a few improvements to create a more seamless overall chat experience for you and your audience. And now, we are happy to launch them soon!

Here are four exciting features that we can all enjoy next year, check them out below. 

Express your emotions better with a new set of emoticons

Quality communication is more than just words on your screen, it’s also about building connections. As basic as it sounds, non-verbal conversations can easily lead to misinterpretation, which can wreak customer service havoc. Thankfully, emoticons are here to fill in those missing social cues! So, online event organizers and customer support teams are taking advantage of this feature in a bid to humanize the conversation and build better relationships.

Next year, expect a new set of emoticons that will help you express your emotions even better. We’ve added an impressive library of emojis so that every emotion is at your fingertips. From new smileys and food, to hand gestures and animals, whatever you have to say, we’ve got you covered. Moreover, you can use this global language to instantly change the meaning of your sentences, to emphasize a point, or simply to create a friendly, open tone.

Emojis might just be a few colored icons, but those universal pictures can make a world of a difference in every conversation.

Limit the number of messages at a time with Slow Down Chat

For chat rooms with thousands of users and multiple rooms, the influx of messages sweeping across the screen may begin to hurt your eyes and lose your focus. Well, we developed the Slow Down Chat specifically to solve that issue.

With this new feature, you can limit the number of messages that can be sent into your group chat in a period of time. With this, you would be able to respond to all of your audience in the chat room and to better moderate what is happening in your online community.

Keep everyone posted with a better way to show the poll results

Polls are a great way to create a more inclusive environment where everyone can be involved and feel valued. With this feature, event hosts are able to collect real-time feedback about any topic. Wouldn’t it be nice to share the results with your audience in a better way?

Right now, the poll results are shown as pop-ups. However, this may be distracting as it covers the conversation and lets you focus on something else. Next year, the poll results can be posted inside the group chat, making it appear as part of the conversation. This simple update is designed to create a better experience for both the host and the audience.

Get creative with the new Design Tab

We’re making some major upgrades to the Design Tab. This easy point-and-click design-builder would make your life tenfold easier with pre-made templates and customizable fields. So, you can make your chat room look as if it’s taken straight out of your branding standards. From the chat window style to the background, to the fonts and icons, change everything with just a few clicks.

Moreover, having the ability to personalize your chat with its full CSS capabilities makes your design options limitless!

Get a free demo call now!

There are plenty of things to look forward to in 2022. Surely, next year would be a continuation of our goal. It is to provide businesses with a better, more efficient group chat platform. This is to help them connect, engage, and build lasting relationships with their users. Set up your free Rumbletalk Chat now or email us at support@rumbletalk.com, we’d love to set up a demo call with you or walk you through setting up your chat.