Case Study: GaS Digital fills up more than 2000 seats per podcast show with RumbleTalk’s community group chat

Podcasts have been around for the last decade, but they only began to take off in the previous five years. With the explosion of smartphones and other digital devices, audiences can listen to podcasts at work, while running, on the subway, and even when they’re out camping or hiking. With a community group chat, listeners can now share their insights. This allows two-way interaction in a show.

As podcast listeners have gone up, so has the demand for podcasts that are more than just someone talking into their microphone and sharing what they have to say. Audiences want interactive podcasts where they can be involved in discussions with people who share their interests and passions.

Check how GaS Digital continued to spur demand on their podcast shows by utilizing a community group chat within their channels.

The Client: Get to know GaS Digital Network

GaS Digital Network is a New York-based podcasting network. Their website houses 22+ podcast shows from a wide variety of topics ranging from comedy, sports, music, politics, and more. The company also produces 20 GaS Digital exclusive shows. 

gas digital community group chat

GaS Digital started in 2016, when Luis J Gomez and Ralph Sutton, The G and the S of GaS Digital, decided to create a space for people to discuss their favorite topics online.

In 2020, when the pandemic hit, we were all forced to live our lives in front of our screens. In turn, the podcast industry instantly had a louder voice. GaS Digital benefited from this surge. Roughly 22% of U.S. adults said they’re listening to podcasts more due to social distancing and stay-at-home habits, according to a Morning Consult survey conducted March 23-26, 2021. In a way, the podcast shows offer respite from the omnipresent mobile devices, giving everyone time off to reflect on personal development and well-being. 

After 4 years in the business, the network has grown to 10s of thousands of subscribers now and around 1.4 million listeners per week.

The Problem: Low subscription and engagement during podcast shows

While this shift in consumer behavior benefitted GaS Digital, it comes with the challenge to retain and maintain the increase in listenership as we all prepare to go back to our lives. 

By early 2022, the company’s shows were slowly seeing a decline in the number of listeners and new subscribers. This is a nudge that allowed them to innovate and create something wonderful with an unexpected collaboration.

The Solution: Adding a community group chat room on every live show

In the same year, the founders decided to take things one step further by partnering with RumbleTalk group chat. Together, they embedded a community group chat beside every live podcast show.

This easily became a place where the listeners could, not only listen but be welcomed by a group chat room while watching their favorite podcast. It’s an exciting add-on to the already interesting topics discussed in the shows. 

With RumbleTalk, GaS Digital’s audiences can now participate in a community where they could have direct contact with other audiences – and the numbers will speak for themselves!

The Results: 10% increase in listenership and subscriptions nearly doubled

gas digital community group chat

RumbleTalk was a way to have an open dialog with other viewers, fostering a sense of engagement, interaction, and a stronger GaS Digital community. This is one of the reasons why they’re able to fill up over 2000 seats several times a week.

Their subscription also nearly doubled since teaming up with a chat plugin, giving them 10s of thousands of subscribers now and around 1.4 million listeners per month, as of October 2022.

By switching to a chat-driven podcast format, GaS Digital has been able to spike up its listenership and subscriptions without any additional marketing spend.

RumbleTalk community group chat for podcasts

The GaS Digital team has been teaming up with the RumbleTalk community group chat for podcasts to stay relevant when the media industry is struggling to keep up with the market’s trends, competitors, and lifestyles.

To find out more about GaS Digital Network and their very interesting content, go to https://gasdigitalnetwork.com/high-octane-all-access/ and use coupon code TWB for $1.50 per month off the subscription cost.

If you’re interested in a collaboration like this, send us a message at support@rumbletalk.com. We’d be glad to give you a free demo!

6 Awesome Event Ideas for 2022

A virtual event is an event that happens online, like a conference, live stream, or any other type of event. Virtual events are powerful because they have a global reach. Live events are limited by their physical space and location, but online events can be accessed by anyone with an internet connection. Charging for virtual events is also more convenient for attendees because they don’t have to worry about the cost of travel and lodging. Because of this, we taught of event ideas you can use as a beginner or a professional event host.

If you’re looking for creative ideas on how to host a successful virtual event, here are some examples that everyone will surely enjoy.

Virtual event ideas

Go live and personal

Most social networks, such as YouTube, enable you to go live. That implies you can click a button and instantly broadcast to your followers. Virtual events don’t have to be expensive. You can use the live streaming features on social platforms to connect with your audience for free. Let your audience know in advance that you’ll be going live. You might even create an event on Facebook to get people excited. But make sure you actually go live when you say you’re going live.

Examples: Elev8 Event Group Hybrid Wedding

Virtual Conference 

These are great for educating your audience or sharing new information. You’ve probably heard of Comic-Con and other large conferences, and now they’re becoming online. When you think of conferences, you probably think about breakout sessions, and other small group classes. With virtual event platforms like Webex, having virtual “rooms” for different sessions is easy for the event planner and the attendees.

You can either host your own conference, or exhibit at someone else’s online conference.

Show off your creativity through trade shows

event ideas

A virtual trade show is an online event where businesses can showcase their products and services to potential customers. Online trade shows are an excellent way to generate high-quality leads effectively. This is another tool for educating your audience and converting them to new clients no matter where they live in the world. Trade shows can be a great opportunity to showcase your product or service.

Interview and recruit with online job fairs

A virtual career fair is an online event where job seekers can connect with employers and recruiters to learn about job opportunities. Looking to hire new employees? Why not try a virtual job fair? This will allow you to reach a global audience, whereas an in-person job fair usually limits you to a local talent pool.

Virtual career fairs are an effective way to reach a diverse audience. You can hold video interviews, have a chat feature to talk to potential employees, host webinars about your company, and have documents available for candidates to download.

See how RumbleTalk helped companies to increase potential hires.

Connect with anyone around the world through webinars

A seminar conducted over the internet. Webinars are shorter presentations that are still a great way to cover a topic. If you’re unfamiliar with what a webinar is, it’s usually a presenter talking while showing a slideshow that attendees watch. Nowadays, many webinars offer a live chat feature like RumbleTalk so attendees can discuss the topic or ask questions in real time.

Train your new hires virtually

Onboarding and initial new hire training can be a hassle for companies of all sizes, especially if the company has multiple locations. When a new employee is hired, they can log in to a specific site to get all the information they need, including documents, training materials, and anything else they need to know about the company culture.

One advantage is that you can compile all your content in one place, and it will always be accessible. If something changes with your onboarding process, it will be easy to make modifications. Companies will benefit from increased productivity and a reduction in training costs. It also ensures consistency across all of your locations.

Our thoughts on new event ideas

Virtual events are not a new concept, but businesses have had to explore new options for their events. With a little creativity, any in-person event can be turned into a virtual event. There are many benefits to making events virtual, including cost savings.

We are entering a new era of online training, seminars, concerts, and conferences. If you’ve been thinking about ways to host an event, but decided to postpone those plans because of COVID, now is a good time to rethink those plans and see if you can convert it to a virtual event.

We hope these event ideas can help you in coming up with a strategy on how to hook your audience. If you want to connect a chat room to these events, you can send us a message at support@rumbletalk.com. We can demonstrate how chat rooms can be advantageous for these events.

10 Engaging Poll Ideas for your Events and Team Meetings

Are you seeking ways to engage your audience during a conference, training, webinar, or live event?

Polls are a great way to do this! Asking your audience questions via polls will help to keep them interested and awake! We will show you some poll ideas you can try at your next online event.

There are many ways to use polls. You can learn more about your audience, break the ice, start a conversation, and collect insightful data. What’s not to love? We’ve gathered over 10 poll ideas that can be used for any event. Get ideas from our list!

Team meetings and town halls poll ideas

poll ideas

Even at smaller gatherings such as meetings, communication doesn’t come easy. With the help of polls, you can take your meeting from dull to exciting.

Have you spent many agonizing hours making decisions? Set up a poll and settle things democratically through voting. When you’re about to discuss something, do you hear crickets chirping? Create a poll and a discussion around the results. And much, much more.

Here are some poll ideas to help you make your team meetings more interactive. Your online audience will thank you for this.

  1. Who do you think is fit for the position?
  2. What process is the hardest to tackle?
  3. This quarter, where should we focus our resources?
  4. How would you rate your performance?
  5. Any new ideas for marketing and sales conversion?
polls

NOTE: When the poll votes are tallied and revealed, always follow up on the results and use them to spark a discussion. Even better if there is a significant difference of opinion. Encourage people to explain why they voted on a specific answer, or to expand on their poll responses. This is where the chat room comes in handy.

Online events and webinars poll ideas

Webinars and online events can be quite impersonal and difficult to interact with audiences. Oftentimes, the presenters don’t even get to see their audience members. Therefore, polls are a great way to connect with your audience and get valuable feedback. You can use polls to ask questions and gauge opinions or to get ideas for your next presentation. Explore these poll questions for inspiration.

  1. What’s your take on _____?
  2. Out of all these topics, which calls to you the most?
  3. How would you rate this event?
  4. Anything you want to improve?
  5. What topic should we tackle next?

NOTE: Before presenting an argument, collect your audience’s thoughts on the topic first. This will give you insight into how your audience feels about the topic and allow you to talk more accurately to them. In addition, you’ll bring more perspectives into the discussion.

The floor is yours

Thanks to live polls, you will be able to make your meetings, live events, or training much more diverse and stimulating. Your audience will be able to actively participate and share their thoughts, while you’ll have their full attention.

We hope you will try one of the above poll ideas to turn your online meetings and events from dull to exciting in 2022! You can try RumbleTalk polls for free when you sign up. Contact us at https://rumbletalk.com/about_us/contact_us/ if you want a free demo.