How IT companies manage their customer community with the help of a group chat

As we know, IT companies are putting more effort in building communities where customers can express their thoughts, wishes and release some steam if needed.

What is a customer community?

It is not only about customer, everyone that is potential customer, employee, IT pros may gather together and form a community, all in one controlled place.

In addition, IT companies have many users that exchange ideas regularly. These ongoing community talks and live online community events aid in creating solutions and shift roadmaps.

IT companies usually hold an annual event where they can talk to their community. This live event normally happens on their website. Then, they communicate with their community via a live group chat.

How do IT companies manage their customer community with the help of a group chat?

As the live event is happening on their online community/website, they start with an open keynote session and live group chat where the audience could join the conversation and ask questions.

Following the live event session, the audience was given a choice to access the rest of the day’s information via a though or how-to-track leadership, IT industry track.

The tracks ran simultaneously, each having their own live stream and group chat. As each session comes to a close, the company will provide a pop-up notification. Then, each user can go to their next session and track.

With the notification, the company will take the current chat offline, move the respective user to the next session, and open the next live chat.

Having their own space where they can communicate

chat

With an annual free live event, companies need a space where they can address customer concerns. From a particular IT company, they said they hold large Q&A sessions. This happens twice a year. During these events, various topics are discussed. For example, how to’s and future plans are touched upon.

These annual events provide IT pros worldwide with intermediate to advanced content. These events are not only for pros. Visitors of the live events may also join in.

It allows beginners, members, and experts to interact with each other. The topics are about troubleshooting, performance management, reporting, and monitoring.

Sometimes, a topic gets discussed on the live event and the customer community may have already found the solution. These kinds of topics are important for these live events.

In addition, there are also employees and technical staff on the event. They may also be able to help the customer community solve a technical problem.

Creating a customer community

By holding annual live events, IT companies build rapport. They teach their users and answer their questions about their products. This is what creates a customer community.

As part of the customer community, how can a group chat improve your live chat experience?

By using RumbleTalk, members of the chat will be able to chat publicly and privately. Members can hold private conversations. They can also hold live audio and video calls. Other features of the chat are the following:

  • Send smilies
  • Send images, PDFs, charts, and more
  • Link YouTube and Vimeo videos
  • Send donations and private payment requests (if the chat owner allows it)
online chat tool

As part of the IT company, what can you do as the chat owner?

Before your live event starts, you can customize your group chat. RumbleTalk has an assortment of themes, custom design features, and custom notification sounds. Chat owners can also export the chat transcript. The chat histories will stay archived for 3 months only.

admin panel

Chat moderation is easy with RumbleTalk. With the moderated chat (a chat type), admins need to approve messages before they get sent out. Therefore, Q&A sessions won’t be flooded with unnecessary messages.

chat for live event

If the group chat is open publicly, admins have the ability to kick users out of the chat. This means that they can disconnect, ban, or ignore users that are not contributing to the chat.

Another neat feature is that chat owners can add in-text keywords. So, if a keyword is used, this keyword appears highlighted. In-text keywords link to a specific page/website. Therefore, companies can use keywords to redirect users to their FAQ page.

Here are some other features that chat owners can use:

  • CSS customization
  • Admin mode (only administrators will be able to talk)
  • Enabling or disabling other chat settings (explore the admin panel)

How a group chat helps IT companies manage communities

A group chat helps the company to communicate with its customers. Being able to communicate in a live event means addressing questions on the spot. Yet, it also promotes a sense of community.

Having a group chat is also convenient and it allows IT companies to cut down their expenses. Holding an event is pricey. But, if you do it online, you can save more and is more productive.

In addition to that, group chats enhance the user experience during a live event. If you want to create a strong community, a group chat is your best bet.

Group chats make your live event approachable. It shows your customers that you care. So, companies should invest on their employees and customers. It’s what keeps their business alive.

To learn more about how RumbleTalk can benefit your company or organization, visit the Features page.

Already a user of RumbleTalk? Then, stay updated with the latest updates and news on our social media (Facebook, Twitter).

Case Study: Agora Financial Live Event with 8000 seats

This year, we had the pleasure of working with Agora Financial for their live event next to a live stream for a Q&A session.

Agora Financial’s Senior Digital Experience and Optimization Manager, Sherry Errera, shared with us their experience with the platform. Thank you, Sherry, for your kind words. We appreciate it a lot!

What is Agora Financial?

Agora Financial is a US-based company working in the finance education sector. Agora Financial provides independent economic commentary and editorial and analysis through print/online publications, videos, and other mediums.

Why did you choose RumbleTalk?

agora financial

We were looking for a good solid replacement for our Q&A offering.

Prior to this one, our events didn’t offer a chat option. Instead, we used the Q&A feature from another platform.

How does our platform help Agora Financial achieve its objectives?

For us, I am fairly confident that, after this event goes off without a hitch, we will continue to use this format. Our Q&A event starts with these steps:

  • Internal E-letter List Invitation/build-up to an advertised event with one of our Financial Experts/Gurus (in this case, Gilder’s 2020 Millionaire Predictions LIVE)
  • Attendee capture upon arrival (RumbleTalk user registration)
  • Streaming video produced in-house w/host and service by LiveStream Enterprise (now Vimeo)
  • Q&A w/Live Moderated Chat for users and hosts
  • Export registered user list using RumbleTalk export option
  • Export chat transcript for legal using RumbleTalk export option

How was the event handled?

I so much appreciate your follow up during and after our event! I made sure to let everyone know you had kept watch during the event and they were really happy about that – especially our project manager, Emily, who was responsible to coordinate every last detail of the event and to make sure all was as close to perfect as could be.

How would you describe your overall experience with the platform?

Feedback from the team was incredibly positive! Any fears they had–main worries were about lag time, feature failure, or inability to juggle the Q&A
– were quickly squashed once the event started. There was zero lag and the moderators were easily able to manage the Q&A after a quick training session that afternoon of the event.

Emily said “Thank you, RumbleTalk!” and, that said, she will 100%, no doubt refer you to our sister companies and the other Agora Financial imprints if they have a need like ours. We have offices, publications, and companies around the world, so that’s a lot of potential!

Is there anything you would like to add or improve?

For the future, we will definitely be back in our next event. This particular event was the first of its kind where we had an interactive audience (they were VERY engaged!) and Q&A with a live host and moderators.

Normally, our video “events” are all pre-recorded and we let people submit questions for follow up. The RumbleTalk moderated chat let us give another option to our customer.

Will you consider using RumbleTalk in the future?

Yes, definitely! We will surely be asked to help our sister companies and other subsidiaries of the larger Agora Company for referral or assistance so that they can model our event format.

Thanks for ALL of your help!

New Feature: Rumble Pages (Minisite)

When you have a business, you always think of growing and promoting your product or service. We are pushed towards marketing like an advertisement, social media promotions, and product websites. But what if you’re creating that page on your own? Being a one-man business is tough. That’s why we’ve added a new feature at your expense. We call it “Pages” and it works as a minisite.

We’re not saying that this only works for a one-man company. It can also be used by individuals who are not really talented in using computers. You can use this mini website any way you like.

What is a minisite?

You may have heard about websites, but have you heard about this so-called minisite? Well, if you combine mini and website, you get minisite. A minisite is a mini version of a website. Usually, a minisite is a page describing a product, company, or service.

So, now you can create your own “CHAT” page in the cloud.

Is a minisite for you?

If you’re a small business owner, you can consider making a chat page for your site. This can include a few details about your company, what you do, what your product is all about, how you started, etc.

Creating your own minisite (page)

In this section, we’ll show you the steps you need to know in creating your own miniature website. You’ll be surprised at how easy it is!

  • First, you need to register to RumbleTalk. Just go to our website and click “Sign up.”
  • Second, on your admin panel, you will see “Pages.” Click that and you’ll be redirected to another page. This is what we call a minisite.
minisite

  • Third, set it up any way you like. We’ve designed a default template so you won’t have any problems on what you’ll put on the page. All you need to do is change it accordingly to your product or service.

Elements that you can change

  • Profile and header image – You can choose photos that suit your service or product best. The header image is limited to 500 KB.
minisite

  • Share buttons – You can choose to show your social media share buttons if you want to. If not, you can just uncheck the box.
minisite

  • YouTube link – You can upload a video about your product and post it on YouTube. Then, you can put the link on your page so your customers can watch it.
Rumble Pages

  • Text area – You can put a site description in this area. This all depends on you. Unleash your creativity and writing skills and let your customers know what to expect. Add some flair and add additional links to visit.
Rumble Pages

  • Chat area – This is something that’s unique to RumbleTalk. Your minisite shows your chat. This is the pro of an online chat service. Admins and members alike can use the chat room to communicate. To adjust the settings of your chat room, just go back to your admin panel.
minisite

See how it all goes smoothly? We’ve created the Pages feature because we’d like to help small business owners and even individuals who just want to make a website without all the hassle of making one.

Miniaturize your promotion

As minisites are the latest trend in marketing, you should use it to boost your marketing. This goes for your audience reach, impact, and overall promotion. With the right tool and solution, you might just be the best in the market.

When you’re at the top position, don’t forget who helped you get there! We are always enhancing our features and improving our service. If that’s good news for you, then follow our blog for more news and updates. You can never go wrong with reading and being informed!

Go to our website and read our articles. Also, follow us on our social media pages (Facebook and Twitter). We publish articles every week. That way, you’ll never miss anything! If you have questions, then feel free to message us. In addition, you can connect with us on our support page. Send us your comments and suggestions. We’ll cater it one at a time. We hope you register and see you in the next blog!