With SEO (Search Engine Optimization) becoming a more and more important element of building websites (and of course leading users to your chat room), it’s no surprise that the tools used are becoming more sophisticated as well. Generating good Chat SEO content is difficult—that’s why RumbleTalk is making it easier.

When it comes to the content you present to your customers, nothing but excellence will do. And there is nothing more targeted than a conversation about a specific topic from a chat room.

What does this mean for my chat room?

It means that this is a Chat SEO tutorial, yes SEO using chat rooms! It’s a great way to improve your search engine listing with genuine content. It’s easy too—after embedding the chat room, which takes just a few minutes, you can get started.

Step 1
All you need to do to embed the RumbleTalk chat is sign up to the service and select your preferred embedding option. You can choose between a Webpage embed, a floating embed, a URL to the RumbleTalk site if you do not have your own hosted site, a Facebook chat, or even a Wix widget embed. Most of these options don’t require any development knowledge at all. It’s as simple as copying a code and pasting it where you want it.

Step 2
After adding the chat to your preferred location, talk to your users. To make this easier, RumbleTalk chat offers several different SEO tools to keep the conversation on track, including targeted keywords and spam filters.

The nice thing about this is that as the admin, you can steer the conversation wherever you want it to go. You can talk about the features of your product or service, you can ask about user experiences, and you can ask for genuine feedback from users.

When you’re satisfied with your conversation, you can start exporting it.

Chat SEO – But how?

Step 3
Firstly, use the admin panel to clear the chat of unwanted text. There are tools to filter content in a certain time or date span, or according to a certain text selection. You can also just select everything if you want. After doing this in the Archive section, all you need to do is click on the “Export as HTML” button, and your content is ready to go in your Download folder.

Step 4
The next step is to embed the content in your website. Since it’s already clean HTML code, all you need to do is to copy it out of the file in your download and into the website you want it to appear on. You do not need to be a developer to do this! Copying HTML code is something you can do in any website editor you are using. Simply highlight it and press Ctrl + C, then press Ctrl + V where you want it to go on your site.

Step 5
After you save your changes, you can immediately check the results on your website—now improved with the RumbleTalk chat log. You can regularly update this of course. While your chat is live, you will be able to do this as many times as you want. This means you can always add to your website content and keep it up to date.

How does this help me?

Step 6
After you’ve inserted the text, search engines will do all the heavy lifting for you. They will scan the highly targeted keyword chat section and increase your ranking in the results. Google looks for relevant, keyword-rich content that is also genuine—this describes your RumbleTalk chat log to a T.

This strategy is even more effective if you combine it with other Chat SEO elements, but if you’re new to the world of Search Engine Optimization, or even if you just want to get a leg up on the competition, this technique is a great place to start.

Most businesses are accustomed to doing business over the phone, by email, or through other services like Skype. But all too many companies are missing out on the untapped potential that an HTML chat room on their website can bring.

Since the dawn of HTML5, chat rooms have become easier to use and more accessible than ever before. Some can be embedded in any web page (including WordPress, Joomla, and Wix) and can also work as a floating toolbar. But apart from those two clear benefits, here are three reasons why this type of chat room will boost your business:

Communities, Customers, and Employees Love Live Chat

Who’d argue against being able to connect with a company you want to purchase an item from without having to listen to that horrible “on hold” music while you wait in a queue? Or how about speaking with other interested customers and fans to get their perspectives. And consider how nice it would be to pop a quick question to another employee without having to wait for an email response. These all increase productivity and can also lead to increased sales.

Communities, customers, and employees prefer live chat because it provides them with immediate access to the people they want to chat with. In fact, in a study conducted way back in 2016, eMarketer found the following:

• 63 percent of customers were more likely to return to a website that has an HTML chat room option.
• 62 percent reported that they were more likely to purchase from a site with live chat.

Why? Whether you’ve got a thriving online community, or not quite yet, the longer users stay on a site, the more likely they are to buy in the long run, and what better way to keep them there than to get them talking!

Reduce Operational Expenses with an HTML Chat Room

From a purely business perspective, having an HTML chat room can also save your company in two key areas:

1. Employee task time.
2. Phone expenses; especially for multinationals.

Having that live chat option reduces a company’s overall contact center costs because it reduces the average interaction costs. It also increases efficiency as multiple chat rooms can be operating at the same time, meaning fans and followers can be engaging in group chats with each other without you even needing to get involved.

Have Engaging Client Conferences

What better way to bring new clients on board than to interact in a group chat? A recent Gallup poll shows that 37 percent of workers in the U.S. have telecommuted, up from only 9 percent in 1995. As such, the ability to connect with employees and prospects depends more and more upon online solutions. Rather than stale and expensive three or four-way phone calls, with HTML chat, you can connect many people in many locations, be it in offices or the comfort of their own homes.

All-in-all, an HTML chat room is an affordable business solution which can reduce costs, increase sales, and create happier customers and employees.

But if you’re one who’s got to see it believe it, check out this live demo of one such HTML chat room, RumbleTalk, one of the leading chat room platforms for communities and which even has a seven-day free trial.

RumbleTalk’s new inText chat keywords feature vastly improves chat functionality. While before chats were a handy tool or addition to a website or virtual event, now they are a central way to share and communicate whatever information you wish via keywords.

What this actually means?

We all know what hyperlinks means. Those links are pointing to an URL somewhere on the web.
Intext URL links are actually the same links that the only difference is that the keywords are pre-defined by the chat owner. We will explain why this is a powerful tool.

So, first what you should know.

On a dynamic list of keywords (in the admin panel), the chat owner can define pairs of keywords and hyperlinks.

First, go to the admin panel, to the keywords section: 

Now, create your own list of keywords.

Admins decide on the keywords selected. As administrator of the chat (owner only), one can choose any keyword he likes – any instance of the word is then highlighted and linked to without interfering with the rest of the conversation.

This even applies to private chats, without compromising their security. As for the links, hosts or admins set them, and they can be anything and point to anywhere on the web.

Whenever a certain keyword is mentioned in the chat window, it is highlighted in the chat runtime and linked to the address that was chosen in the back-end.

The default link is colored with the orange color. This can be changed by using CSS in case one needs to. Note, the keywords will not always show, there is a density logic that will decide if the keywords will be highlighted.

Education and InTEXT Chat Keywords

The people setting up keywords also decide how to best use the feature. Popular uses include the distribution of information, the placing of affiliate links, and the support of educational events and conversations. As for the latter, it is especially important to be able to present sources. Or in certain cases materials, like studies or books to back up some the information presented.

With RumbleTalk’s keywords feature, this is easier than ever. All it takes is the ten-second setup of a keyword and its corresponding link. And if for example, someone mentions an author in the chat, it can place a link to their works. The chosen keywords are not limited to individual words either—phrases and even sentences work just as well and can be defined as one keyword.

Online Events

Another popular use of the chat feature is for online events. These can include things like webinars or web-learning, and the keywords feature complements it perfectly. The service offers the option to get more keywords so the admin never runs out. And you can save, edit, and delete any keywords if necessary. This gives this tool even better flexibility. It means you can use word lists across multiple chats and they will not disappear when the session closes.

For professors or lecturers, this is also a good way to offer resources directly to the students and chat participants. You can use the feature to link to any file’s download page. This means that without interrupting the natural conversational flow, materials can be offered. Most importantly, no unsightly URLs required.

Extra Features

With inTEXT chat keywords, the highlighting of the defined keywords is subtle enough not to interrupt but obvious enough to make clear what it is. This is a far better alternative to traditional and interruptive link sharing.

Plus, it’s automatic. When you set up a keyword, it will automatically link every mention of the word. There is no further input required by the hosts or admins necessary. This means that with just a few minutes preparation, you can use an educational web chat in completely new ways. However, keywords do not have to be predefined. Since they are so quick to set up, all it takes is for someone with admin rights to go into the options and make a new one. You can do this while the chat is running to deal with unexpected topics or content changes.

With keywords, linking to content has never been easier. The automation and flexibility of the service make it accessible to everyone. It’s a perfect addition to an educator’s toolkit.